CATCH (Coordinated Approach to Child Health)
Overview
CATCH is a program that focuses on the importance of physical activity and healthy eating habits to fight childhood obesity. Horizon Blue Cross/ Blue Shield of New Jersey invested in this project by allocating several million dollars to provide 366 after school programs in the State of New Jersey with staff training, curriculum activities and a huge assortment of equipment for each site ( provided through the Flaghouse Company) to keep children active after school. The equipment includes jump ropes, parachutes, hula hoops, cones & bases, balls of every shape and size, Frisbees, scarves, batting equipment, bean bags and much, much more!